We designed a brand partnership with Telepizza, creating a three-month summer campaign that included several phases and multiple activations. Creating a unique experience for Telepizza customers and putting the new Paramount Pictures release at centre stage in the world of entertainment. At a time when the general mood in Spain was gloomy following defeats in sporting events like the Euros and the World Cup. To boost morale and create meaningful connections through entertainment, we needed a powerful campaign to encourage people to go to the cinema. So, we seized the moment to connect with consumers, offering a fresh and exciting experience that would encourage them to go to the cinema, with the perfect combination of pizza and entertainment.